INDEX OF USTOA ACTIVE MEMBERS & BRANDS
Click on any Active Member name to view their company profile and learn about them.
Book tour operators with confidence
The USTOA Active Members and their brand listed here are on the following pages have passed some of the most rigorous and thorough membership requirements of any travel association in the world. Active Members are US-based tour operators whose primary purpose is to plan, arrange and market tour packages to a variety of domestic and/or worldwide destinations. USTOA Active Members operate 100-plus brand-name tours. When a travel advisor partners with a USTOA Active Member, they can recommend tours and services with confidence and assure the client that the travel experience —and the travel investment — is secure. To search for Active Members or their brands by destination, please visit:
USTOA was started to foster trust in tour operators. Its motto, “Integrity in Tourism,” requires members to adhere to the highest standards in the industry. Among these is the principle of ethical conduct, which requires members to conduct business according to a set of professional standards.
Additionally, members must represent all facts, conditions and requirements relating to tours and vacation packages truthfully and accurately.
Truth in Advertising requires that members advertise and quote prices which are totally deliverable, accurately identify facilities, accommodations and services, and communicate any substitutions promptly to the travel advisor and/or their client.
Members must also demonstrate ethical and financial responsibility in their business conduct and instill confidence in their financial stability, reliability and integrity.
Among USTOA’s goals:
• Educate the travel industry, government agencies and the public about tours, vacation packages and tour operators
• Protect consumers and travel advisors from financial loss in the event of any Active Member’s bankruptcy, insolvency or cessation of business
• Foster a high level of professionalism within the tour operator industry
• Facilitate and develop travel on a worldwide basis
Book members with confidence:
To identify a USTOA Active Member company, look for the USTOA Active Member logo on the company’s tour literature and in their ads. For literature to distribute to your clients, visit USTOA’s website:
Grand Circle Corp.
Holiday Vacations
Holland America GroupHurtigruten
Intrepid TravelLindblad Expeditions
Mayflower Cruises and Tours
Perillo ToursRailbookers Group
Scenic Luxury Cruises & Tours
Sky Vacations
Swain Destinations
TauckThe Travel Corporation USA
Viking
Windstar Cruises
WorldStrides